Luma AI is a creative intelligence platform that uses AI agents to generate, transform, and coordinate media across image, video, audio, and text, aiming to make creative work more prolific.

How much does Luma AI cost?

Luma AI offers a freemium model with paid individual plans starting at $30/month for the Plus tier, and business plans (Team, Enterprise) with custom pricing.

Luma AI can generate ultra-realistic videos with coherent motion, create industry-specific images, perform video-to-video transformations, generate text-to-speech, sound effects, and music, and offer utilities like background removal and video reframing.

Is Luma AI suitable for commercial use?

Yes, Luma AI allows commercial use of outputs for users on paid subscriptions. Free users grant Luma a broad license to their outputs.

Does Luma AI offer an API?

Yes, Luma AI provides an API for developers to integrate its video and image generation models into their own products, with "Build" and "Scale" tiers.

Launching soon — get early access:

AI Tools

Luma AI - AI Video & Image Generation Platform | Intelloro | Intelloro

Quick Answer

Luma AI is a creative intelligence platform that generates and transforms video, image, and audio content using advanced AI models like Ray3.14 and Photon. It offers features like text-to-video, image-to-video, camera control, and image editing. Best for creative professionals and enterprises needing scalable, high-quality visual production. Freemium with paid plans starting from $30/month.

About Luma AI

Luma AI offers creative agents for generating, transforming, and coordinating media across image, video, audio, and text. It provides advanced AI models like Ray3.14 for video and Photon for images, enabling ultra-realistic details and coherent motion. Best for creative professionals and enterprises seeking to scale visual content production. Freemium with paid plans starting from $30/month.

What Makes It Unique

Luma AI focuses on "unified general intelligence" and "creative agents" that can generate, understand, and operate in the physical world. It offers models like Ray3.14 for fast, coherent, and ultra-realistic video with logical event sequences, and Photon for industry-specific visual excellence and precise prompt following, including HDR video generation and a unique universal fusion model architecture for efficiency.

AI-extracted from public sources. May contain errors. Methodology · Are you Luma AI? Claim listing

Use Cases & Target Users

Use Cases

Best For

Generating high-quality video content for marketing

Creating product visuals for e-commerce and social media

Fit Score

Complexity

Intermediate

Target Team Size

INDIVIDUAL

SMALL_TEAM

LARGE_TEAM

Target Skill Level

INTERMEDIATE

EXPERT

Key Features

Text-to-Video generation

Image-to-Video generation

Video-to-Video transformation

Camera control with natural language prompts

Video extension and looping

Variable aspect ratio for video

Technical Specifications

API Available

SDK Available

MCP Compatible

Open Source

MIT

Team Features

Pros

+Offers advanced video generation with coherent motion and ultra-realistic details (Ray3.14)
+Provides efficient image generation tailored to industry standards (Photon)
+Supports multi-modal content creation including video, image, and audio
+Includes features for precise camera control and variable aspect ratios
+Enterprise plans offer dedicated support, custom fine-tuning, and IP protection
+Free trial credits available on all plans

Limitations

-Commercial use of outputs only permitted with paid subscriptions
-Free use grants broad perpetual license to Luma for training models
-No explicit mention of offline mode or desktop application beyond "Remote App"
-Team features are "coming soon" for the Team plan
-Output may not be unique or exclusive, and may be similar to other users' outputs