Gong AI Agent vs Apollo.io
Comprehensive side-by-side comparison — features, pricing, performance, and more.
Updated May 2026
Trust & Reliability
Gong AI Agent
Users:1K-10K
Customers (per vendor):LinkedIn, Dropbox, ADP +7
GDPR
SOC 2
Too Close to Call
Gong AI Agent (7.3) vs Apollo.io (7.0) — difference of 0.3 points
AI Comparison Summary
Gong AI Agent
7.3
avg score
Apollo.io
7.0
avg score
Gong AI Agent leads overall.
Based on 6 dimensions
How scores are calculatedOverall Winner
Gong AI Agent
7.3 / 10
Gong AI Agent
Best For
Automating sales follow-ups for revenue operations teams
Improving forecast accuracy for sales leaders
Scaling sales coaching and training for enablement teams
Personalizing customer engagement for sales representatives
Not Ideal For
Individual sales professionals or very small teams seeking a low-cost solution
Companies not focused on B2B sales or customer success
Organizations unwilling to integrate deeply with their existing tech stack
Apollo.io
Best For
Building pipeline smarter for sales and marketing teams
Accelerating prospecting for sales development representatives
Qualifying and acting on inbound leads for sales teams
Enriching B2B data for smarter targeting
Not Ideal For
Individuals or teams not focused on B2B sales or marketing.
Users seeking a purely free solution without credit limitations for extensive data access.
Businesses that do not require a comprehensive sales engagement platform and only need basic CRM or data services.
* Verdict is based on our algorithmic scoring of publicly available data. Learn about our methodology
Gong AI Agent is best for
💬Chat & Conversation10.0📊Data & Analytics8.5🤖Automation & Agents7.0
Apollo.io is best for
🤖Automation & Agents9.0💬Chat & Conversation8.0📊Data & Analytics8.0
Filter by your use case:
Pros & Cons
Gong AI AgentPros
- Unifies all customer interaction data into a single Revenue Graph for comprehensive insights
- Provides specialized AI agents purpose-built for revenue team workflows
- Offers AI-powered coaching and training grounded in real customer conversations
- Enhances forecast accuracy with unbiased, data-driven insights
- Supports robust integrations with existing tech stacks like CRMs and communication tools
- Certified for SOC 2 Type II and aligned with GDPR and CCPA for enterprise-grade security
Cons
- Pricing model is complex and requires a custom quote, potentially limiting transparency
- Requires significant integration and configuration for optimal performance within an existing tech stack
- Primarily designed for enterprise-level revenue teams, potentially overkill for smaller businesses
- Relies heavily on recorded conversations, which may raise privacy concerns for some customers
Apollo.ioPros
- Unifies multiple sales tools (data, outreach, dialer, enrichment, CRM) into one platform, reducing tech stack complexity and cost.
- Provides access to a large and accurate B2B contact and company database (210M+ contacts, 30M+ companies).
- Automates multichannel outreach sequences and follow-ups with AI-powered personalization.
- Offers advanced filtering and AI lead scoring for highly precise lead targeting and prioritization.
- Integrates smoothly with major CRMs like Salesforce and HubSpot, ensuring seamless workflow.
- Includes AI-powered features for research, writing, call summaries, and conversation insights to enhance sales productivity.
Cons
- Credit-based system for accessing contact data (emails, phone numbers, enrichment, AI research, dialer) can incur additional costs.
- The free plan has limited AI Assistant chats and sequences, requiring upgrades for full functionality.
- Connecting non-Gmail/Microsoft email accounts for campaigns is restricted to paid plans.
- Some advanced features like Projects and the Mobile App are currently in beta, indicating potential instability or limited functionality.
- Requires familiarity with sales processes and platform configuration for optimal use, not a plug-and-play solution for complete beginners.
Weighted Score — Adjust What Matters to You
Pick a profile or drag sliders — scores and radar update instantly on the right.
Quick profiles:
Ease of Use5
Output Quality5
Value for Money5
Customizability5
Support & Ecosystem5
Integration Power5
Dimension Comparison
Gong AI Agent
7.3
/ 10
Your pick
Apollo.io
7.0
/ 10
Dimension Breakdown
Ease of Use
AIHow easy it is to get started and use daily
Gong AI Agent
7.0▲ +1.0
Apollo.io
6.0
Output Quality
AIQuality and accuracy of generated results
Gong AI Agent
9.0▲ +1.0
Apollo.io
8.0
Value for Money
AICost vs. features and output quality
Gong AI Agent
6.0
Apollo.io
7.0▲ +1.0
Customizability
CalculatedAbility to tailor to specific needs
Gong AI Agent
6.0▲ +1.0
Apollo.io
5.0
Support & Ecosystem
AIDocumentation, community, and support quality
Gong AI Agent
8.0
Apollo.io
8.0
Integration Power
CalculatedAbility to connect with other tools and workflows
Gong AI Agent
8.0
Apollo.io
8.0
Calculated = derived from verified integration count and API/open-source signals. AI = LLM-assessed from public website content. Methodology
Task Performance
Gong AI Agent
Task
Apollo.io
7.09.0
Lead Scoring
8.08.0
Pipeline Management
7.09.0
Outreach Automation
6.08.0
Email Tracking
5.08.0
Meeting Scheduling
9.07.0
Deal Forecasting
7.010.0
Contact Enrichment
10.08.0
Conversation Intelligence
5.06.0
Territory Management
9.08.0
Reporting Analytics
* Task scores (1–10) are algorithmically generated from publicly available data.
Data is sourced from public information and vendor websites. It may not always be up-to-date — verify pricing and features directly with the vendor before purchasing.Report inaccuracy
Frequently Asked Questions
Which is better, Gong AI Agent or Apollo.io?
Both are strong options. Gong AI Agent has a rating of 0.0/5 (0 reviews), while Apollo.io has a rating of 0.0/5 (0 reviews). The best choice depends on your specific use case, budget, and workflow requirements.
Is Gong AI Agent cheaper than Apollo.io?
Gong AI Agent starts at free (paid model). Apollo.io starts at free (freemium model) with a free trial. Use the Cost Calculator above for a detailed estimate.
What are the main differences between Gong AI Agent and Apollo.io?
Gong AI Agent — "The #1 AI operating system for Revenue Teams to crush goals". Apollo.io — "The AI sales platform for smarter, faster revenue growth". Key differences include their pricing models, platform support, integrations, and technical capabilities. See the Feature Comparison table above for a complete side-by-side breakdown.