Hotjar AI vs Amplemarket
Comprehensive side-by-side comparison — features, pricing, performance, and more.
Updated May 2026
Trust & Reliability
Hotjar AI
Users:1M-10M
Customers (per vendor):Hubspot, HelloFresh, Unbounce +7
GDPR
SOC 2
Overall Winner: Hotjar AI
7.8/10 vs Amplemarket at 7.0/10
Leads in:
Integrations
Customizability
Support
AI Comparison Summary
Hotjar AI
7.8
avg score
Amplemarket
7.0
avg score
Hotjar AI leads overall — particularly in Customizability and Integration Power.
Based on 6 dimensions
How scores are calculatedOverall Winner
Hotjar AI
7.8 / 10
Hotjar AI
Best For
Optimizing website and app user experiences
Identifying user friction points and drop-offs
Collecting and analyzing user feedback
Prioritizing product improvements based on impact
Not Ideal For
Users needing deep, raw data analysis without visual context
Teams requiring extensive custom development or highly specialized analytics beyond user behavior
Businesses with extremely low website traffic that don't need advanced analytics
Amplemarket
Best For
Automating lead generation for sales teams
Crafting hyper-personalized outreach for sellers
Scaling sales operations for sales leaders
Streamlining revenue operations for RevOps teams
Not Ideal For
Individuals or very small teams seeking a free or low-cost sales tool
Companies not focused on B2B outbound sales and lead generation
Users who prefer entirely manual, non-automated sales processes
* Verdict is based on our algorithmic scoring of publicly available data. Learn about our methodology
Hotjar AI is best for
💻Coding & Dev7.0🎨Image & Design7.0📊Data & Analytics7.0
Amplemarket is best for
🤖Automation & Agents8.0📊Data & Analytics6.5💬Chat & Conversation4.0
Filter by your use case:
Pros & Cons
Hotjar AIPros
- Free plan available with 200k monthly sessions and basic features
- AI-powered insights (Sense AI) for automated summaries and issue identification
- Comprehensive suite of tools including heatmaps, session replays, funnels, and surveys
- Strong focus on privacy and compliance (GDPR, CCPA, ISO certified)
- Extensive integrations with 115+ marketing, analytics, and collaboration tools
- Easy to set up with no credit card required for free trial
Cons
- Free plan has limited data access (1 month) and project allowance (1 project)
- Advanced features like multi-session replay summaries and revenue tracking are only available in higher-tier plans
- Pricing for higher tiers (Pro, Enterprise) requires contacting sales, lacking transparency
- Session replay access is limited to 2-3 months in Growth/Pro plans, not unlimited
- Monthly session and response limits apply, stopping data collection once reached
AmplemarketPros
- All-in-one platform replaces multiple sales tools (e.g., ZoomInfo, Outreach, Apollo)
- AI-driven intent signals provide highly relevant leads and timing
- Multichannel sequences with AI personalization, including voice notes, boost engagement
- Automated workflows and AI assistance save significant time on research and manual tasks
- Robust deliverability optimization features ensure emails land in inboxes
- AI learns from user feedback to continuously improve personalization and objection handling
Cons
- Requires an annual commitment for pricing plans
- Custom pricing for Growth and Elite tiers may be a barrier for smaller teams
- Full utilization requires integration with existing CRM and communication systems
- AI voice note feature may not be suitable for all sales contexts or audiences
Weighted Score — Adjust What Matters to You
Pick a profile or drag sliders — scores and radar update instantly on the right.
Quick profiles:
Ease of Use5
Output Quality5
Value for Money5
Customizability5
Support & Ecosystem5
Integration Power5
Dimension Comparison
Hotjar AI
7.8
/ 10
Your pick
Amplemarket
7.0
/ 10
Dimension Breakdown
Ease of Use
AIHow easy it is to get started and use daily
Hotjar AI
7.0
Amplemarket
7.0
Output Quality
AIQuality and accuracy of generated results
Hotjar AI
8.0
Amplemarket
8.0
Value for Money
AICost vs. features and output quality
Hotjar AI
7.0
Amplemarket
7.0
Customizability
CalculatedAbility to tailor to specific needs
Hotjar AI
8.0▲ +2.0
Amplemarket
6.0
Support & Ecosystem
AIDocumentation, community, and support quality
Hotjar AI
7.0▲ +1.0
Amplemarket
6.0
Integration Power
CalculatedAbility to connect with other tools and workflows
Hotjar AI
10.0▲ +2.0
Amplemarket
8.0
Calculated = derived from verified integration count and API/open-source signals. AI = LLM-assessed from public website content. Methodology
Data is sourced from public information and vendor websites. It may not always be up-to-date — verify pricing and features directly with the vendor before purchasing.Report inaccuracy
Frequently Asked Questions
Which is better, Hotjar AI or Amplemarket?
Both are strong options. Hotjar AI has a rating of 0.0/5 (0 reviews), while Amplemarket has a rating of 0.0/5 (0 reviews). The best choice depends on your specific use case, budget, and workflow requirements.
Is Hotjar AI cheaper than Amplemarket?
Hotjar AI starts at free (freemium model) with a free trial. Amplemarket starts at $300/month (paid model) with a free trial. Use the Cost Calculator above for a detailed estimate.
What are the main differences between Hotjar AI and Amplemarket?
Hotjar AI — "Understand user behavior and optimize digital experiences with AI-powered insights.". Amplemarket — "Empower sales teams with AI to find, engage, and convert customers faster.". Key differences include their pricing models, platform support, integrations, and technical capabilities. See the Feature Comparison table above for a complete side-by-side breakdown.