Hotjar AI vs Gong AI Agent
Comprehensive side-by-side comparison — features, pricing, performance, and more.
Updated May 2026
Trust & Reliability
Hotjar AI
Users:1M-10M
Customers (per vendor):Hubspot, HelloFresh, Unbounce +7
GDPR
SOC 2
Overall Winner: Hotjar AI
7.8/10 vs Gong AI Agent at 7.3/10
Leads in:
Integrations
Customizability
Value for Money
AI Comparison Summary
Hotjar AI
7.8
avg score
Gong AI Agent
7.3
avg score
Hotjar AI leads overall — particularly in Customizability and Integration Power.
Based on 6 dimensions
How scores are calculatedOverall Winner
Hotjar AI
7.8 / 10
Hotjar AI
Best For
Optimizing website and app user experiences
Identifying user friction points and drop-offs
Collecting and analyzing user feedback
Prioritizing product improvements based on impact
Not Ideal For
Users needing deep, raw data analysis without visual context
Teams requiring extensive custom development or highly specialized analytics beyond user behavior
Businesses with extremely low website traffic that don't need advanced analytics
Gong AI Agent
Best For
Automating sales follow-ups for revenue operations teams
Improving forecast accuracy for sales leaders
Scaling sales coaching and training for enablement teams
Personalizing customer engagement for sales representatives
Not Ideal For
Individual sales professionals or very small teams seeking a low-cost solution
Companies not focused on B2B sales or customer success
Organizations unwilling to integrate deeply with their existing tech stack
* Verdict is based on our algorithmic scoring of publicly available data. Learn about our methodology
Hotjar AI is best for
💻Coding & Dev7.0🎨Image & Design7.0📊Data & Analytics7.0
Gong AI Agent is best for
💬Chat & Conversation10.0📊Data & Analytics8.5🤖Automation & Agents7.0
Filter by your use case:
Pros & Cons
Hotjar AIPros
- Free plan available with 200k monthly sessions and basic features
- AI-powered insights (Sense AI) for automated summaries and issue identification
- Comprehensive suite of tools including heatmaps, session replays, funnels, and surveys
- Strong focus on privacy and compliance (GDPR, CCPA, ISO certified)
- Extensive integrations with 115+ marketing, analytics, and collaboration tools
- Easy to set up with no credit card required for free trial
Cons
- Free plan has limited data access (1 month) and project allowance (1 project)
- Advanced features like multi-session replay summaries and revenue tracking are only available in higher-tier plans
- Pricing for higher tiers (Pro, Enterprise) requires contacting sales, lacking transparency
- Session replay access is limited to 2-3 months in Growth/Pro plans, not unlimited
- Monthly session and response limits apply, stopping data collection once reached
Gong AI AgentPros
- Unifies all customer interaction data into a single Revenue Graph for comprehensive insights
- Provides specialized AI agents purpose-built for revenue team workflows
- Offers AI-powered coaching and training grounded in real customer conversations
- Enhances forecast accuracy with unbiased, data-driven insights
- Supports robust integrations with existing tech stacks like CRMs and communication tools
- Certified for SOC 2 Type II and aligned with GDPR and CCPA for enterprise-grade security
Cons
- Pricing model is complex and requires a custom quote, potentially limiting transparency
- Requires significant integration and configuration for optimal performance within an existing tech stack
- Primarily designed for enterprise-level revenue teams, potentially overkill for smaller businesses
- Relies heavily on recorded conversations, which may raise privacy concerns for some customers
Weighted Score — Adjust What Matters to You
Pick a profile or drag sliders — scores and radar update instantly on the right.
Quick profiles:
Ease of Use5
Output Quality5
Value for Money5
Customizability5
Support & Ecosystem5
Integration Power5
Dimension Comparison
Hotjar AI
7.8
/ 10
Your pick
Gong AI Agent
7.3
/ 10
Dimension Breakdown
Ease of Use
AIHow easy it is to get started and use daily
Hotjar AI
7.0
Gong AI Agent
7.0
Output Quality
AIQuality and accuracy of generated results
Hotjar AI
8.0
Gong AI Agent
9.0▲ +1.0
Value for Money
AICost vs. features and output quality
Hotjar AI
7.0▲ +1.0
Gong AI Agent
6.0
Customizability
CalculatedAbility to tailor to specific needs
Hotjar AI
8.0▲ +2.0
Gong AI Agent
6.0
Support & Ecosystem
AIDocumentation, community, and support quality
Hotjar AI
7.0
Gong AI Agent
8.0▲ +1.0
Integration Power
CalculatedAbility to connect with other tools and workflows
Hotjar AI
10.0▲ +2.0
Gong AI Agent
8.0
Calculated = derived from verified integration count and API/open-source signals. AI = LLM-assessed from public website content. Methodology
Data is sourced from public information and vendor websites. It may not always be up-to-date — verify pricing and features directly with the vendor before purchasing.Report inaccuracy
Frequently Asked Questions
Which is better, Hotjar AI or Gong AI Agent?
Both are strong options. Hotjar AI has a rating of 0.0/5 (0 reviews), while Gong AI Agent has a rating of 0.0/5 (0 reviews). The best choice depends on your specific use case, budget, and workflow requirements.
Is Hotjar AI cheaper than Gong AI Agent?
Hotjar AI starts at free (freemium model) with a free trial. Gong AI Agent starts at free (paid model). Use the Cost Calculator above for a detailed estimate.
What are the main differences between Hotjar AI and Gong AI Agent?
Hotjar AI — "Understand user behavior and optimize digital experiences with AI-powered insights.". Gong AI Agent — "The #1 AI operating system for Revenue Teams to crush goals". Key differences include their pricing models, platform support, integrations, and technical capabilities. See the Feature Comparison table above for a complete side-by-side breakdown.