Frase is an agentic SEO and GEO platform. It researches your market, creates optimized content, tracks your visibility across Google and AI search engines like ChatGPT and Perplexity, and shows you exactly what to do next. The AI Agent brings 80+ specialized skills to your team — handling everything from competitive research to content creation to AI visibility tracking. Thousands of teams trust Frase.

How is Frase different from other SEO tools?

Most tools handle one step. Frase handles the full workflow — research, strategy, writing, optimization for both Google and AI search, brand governance, and performance tracking. It optimizes for both SEO and GEO in a single workspace, and it does the work for you rather than giving you more dashboards to manage.

What is GEO (Generative Engine Optimization)?

GEO stands for Generative Engine Optimization — the practice of optimizing content to be cited and referenced by AI-powered search engines like ChatGPT, Perplexity, Claude, and Google's AI Overviews. As more people use AI to find information, GEO ensures your brand appears in AI-generated answers, not just traditional search results.

How much control do I have over what Frase creates?

Complete control. Frase drafts, suggests, and optimizes based on your brand voice, target keywords, and competitive data — but you review and approve everything. Set brand voice profiles to ensure output matches your standards. Edit inline, request changes, or let Frase handle routine updates while you focus on strategy. Your content, your call.

Do I need SEO experience to use Frase?

No. Frase works alongside you at any skill level. It guides research, suggests optimizations, and handles technical details so you can focus on strategy. Many teams use Frase to help junior writers produce expert-level SEO content.

What's included in the free trial?

The 7-day free trial includes full access to Frase Agent, SERP research tools, the AI writing assistant, content optimization scoring, and AI visibility tracking. No credit card required to start — you can explore all features before choosing a plan.

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Frase: AI SEO & GEO Platform for Content Optimization & AI Visibility | Intelloro

Quick Answer

Frase is an agentic SEO and GEO platform that helps content teams research markets, create optimized content, and track visibility across Google and major AI search engines like ChatGPT, Perplexity, Claude, and Gemini. It provides a unified workflow for content strategy, creation, and performance monitoring, ensuring content ranks well and gets cited by AI, making it ideal for marketers, SEOs, and agencies.

About Frase

Frase is an AI-powered platform designed for content teams to master both traditional SEO and Generative Engine Optimization (GEO). It researches markets, creates optimized content, tracks visibility across Google and major AI platforms like ChatGPT and Perplexity, and provides actionable insights for content strategy. With an AI Agent boasting 80+ skills, Frase integrates the entire content workflow from research to publishing and performance tracking.

What Makes It Unique

Frase uniquely combines traditional SEO with Generative Engine Optimization (GEO) in a single platform, allowing users to optimize content for both Google rankings and AI citations across 8 AI platforms. It offers an AI Agent with 80+ skills to automate research, writing, and optimization, providing a comprehensive, integrated workflow that replaces multiple point solutions.

AI-extracted from public sources. May contain errors. Methodology · Are you Frase? Claim listing

Use Cases & Target Users

Use Cases

Best For

Content marketers aiming to improve search rankings and AI citations

SEO teams seeking to streamline content strategy and optimization

Fit Score

Complexity

Intermediate

Target Team Size

INDIVIDUAL

SMALL_TEAM

LARGE_TEAM

Target Skill Level

BEGINNER

INTERMEDIATE

EXPERT

Key Features

AI Agent with 80+ specialized skills

SEO Content Optimization with real-time scoring

GEO Content Optimization for AI search engines

AI Search Tracking across 8 AI platforms (ChatGPT

Perplexity

Claude

Technical Specifications

API Available

SDK Available

MCP Compatible

Open Source

Team Features

SSO/Enterprise

Compliance, Privacy & Trust

GDPR (as claimed): Yes

SOC 2 (as claimed): Yes

HIPAA (as claimed): No

Trains on user data: No

Pros

+Unified platform for SEO and GEO optimization
+reducing tool sprawl
+AI Agent automates time-consuming research and content creation tasks
+Real-time content scoring for both Google and AI search engines
+Comprehensive AI visibility tracking across major generative AI platforms
+Strong team collaboration and brand governance features
+Direct integrations with popular CMS and productivity tools

Limitations

-No explicit mention of SDKs for deeper custom development
-Pricing can become substantial for high-volume content needs
-Relies heavily on AI
-which may require human oversight for nuanced content
-No specific data residency options mentioned beyond general encryption
-Limited direct integrations with project management tools beyond Notion/Linear for import