Does Insider or Apollo.io have a free plan?

Insider is a paid tool. Apollo.io is available for free with a free trial. Always verify current pricing directly with the vendor.

Insider vs Apollo.io

Q: Can I use Insider and Apollo.io together?

Yes, many teams use both tools together for different purposes. Use the Stack Builder section above to combine Insider and Apollo.io with other tools and save your AI toolkit.

Comprehensive side-by-side comparison — features, pricing, performance, and more.

Updated May 2026

Insider

Be unstoppable in customer engagement across every channel with AI.

0.0(0)

ENTERPRISE

90% data quality

Apollo.io

The AI sales platform for smarter, faster revenue growth

0.0(0)

FREEMIUM

92% data quality

Trust & Reliability

Insider

Users:1K-10K

Customers (per vendor):Vodafone, Clarins, Adidas +2

GDPR

SOC 2

Overall Winner: Apollo.io

7.0/10 vs Insider at 6.2/10

Leads in:

Support

Integrations

Value for Money

AI Comparison Summary

Insider

6.2

avg score

Apollo.io

7.0

avg score

Apollo.io leads overall — particularly in Value for Money and Integration Power.

Based on 6 dimensions

How scores are calculated

Overall Winner

Apollo.io

7.0 / 10

Insider

Best For

Orchestrating customer journeys across multiple channels

Personalizing customer experiences with AI

Unifying customer data for sharper segmentation

Automating marketing campaigns with predictive insights

Not Ideal For

Small businesses or startups with limited marketing budgets

Users seeking a simple, single-channel marketing tool

Individuals or solo entrepreneurs needing basic analytics

Apollo.io

Best For

Building pipeline smarter for sales and marketing teams

Accelerating prospecting for sales development representatives

Qualifying and acting on inbound leads for sales teams

Enriching B2B data for smarter targeting

Not Ideal For

Individuals or teams not focused on B2B sales or marketing.

Users seeking a purely free solution without credit limitations for extensive data access.

Businesses that do not require a comprehensive sales engagement platform and only need basic CRM or data services.

* Verdict is based on our algorithmic scoring of publicly available data. Learn about our methodology

Insider is best for

🤖Automation & Agents9.0📊Data & Analytics7.0✍️Writing & Content6.0

Apollo.io is best for

🤖Automation & Agents9.0💬Chat & Conversation8.0📊Data & Analytics8.0

Filter by your use case:

Pros & Cons

Insider

Pros

Comprehensive AI-native platform with Agentic, Generative, and Predictive AI
Unmatched channel breadth for engaging customers everywhere
Unified customer data platform (CDP) for a 360-degree view
Accelerates time to value with rapid onboarding and migration support
Recognized as a leader by Gartner, Forrester, and IDC
Offers interactive platform tours and template libraries

Cons

Pricing information is not publicly available, requiring a demo request
May have a learning curve due to its extensive feature set
Primarily targets enterprise-level businesses, potentially complex for smaller teams
No explicit mention of offline mode for mobile applications

Apollo.io

Pros

Unifies multiple sales tools (data, outreach, dialer, enrichment, CRM) into one platform, reducing tech stack complexity and cost.
Provides access to a large and accurate B2B contact and company database (210M+ contacts, 30M+ companies).
Automates multichannel outreach sequences and follow-ups with AI-powered personalization.
Offers advanced filtering and AI lead scoring for highly precise lead targeting and prioritization.
Integrates smoothly with major CRMs like Salesforce and HubSpot, ensuring seamless workflow.
Includes AI-powered features for research, writing, call summaries, and conversation insights to enhance sales productivity.

Cons

Credit-based system for accessing contact data (emails, phone numbers, enrichment, AI research, dialer) can incur additional costs.
The free plan has limited AI Assistant chats and sequences, requiring upgrades for full functionality.
Connecting non-Gmail/Microsoft email accounts for campaigns is restricted to paid plans.
Some advanced features like Projects and the Mobile App are currently in beta, indicating potential instability or limited functionality.
Requires familiarity with sales processes and platform configuration for optimal use, not a plug-and-play solution for complete beginners.

Weighted Score — Adjust What Matters to You

Pick a profile or drag sliders — scores and radar update instantly on the right.

Quick profiles:

Ease of Use5

Output Quality5

Value for Money5

Customizability5

Support & Ecosystem5

Integration Power5

Dimension Comparison

Insider

6.2

/ 10

Apollo.io

7.0

/ 10

Your pick

Dimension Breakdown

Ease of Use

How easy it is to get started and use daily

Insider

6.0

Apollo.io

6.0

Output Quality

Quality and accuracy of generated results

Insider

8.0

Apollo.io

8.0

Value for Money

Cost vs. features and output quality

Insider

5.0

Apollo.io

7.0▲ +2.0

Customizability

Calculated

Ability to tailor to specific needs

Insider

5.0

Apollo.io

5.0

Support & Ecosystem

Documentation, community, and support quality

Insider

7.0

Apollo.io

8.0▲ +1.0

Integration Power

Calculated

Ability to connect with other tools and workflows

Insider

6.0

Apollo.io

8.0▲ +2.0

Calculated = derived from verified integration count and API/open-source signals. AI = LLM-assessed from public website content. Methodology

Task Performance

Insider

Task

Apollo.io

7.0

Lead Scoring

9.0

* Task scores (1–10) are algorithmically generated from publicly available data.

Data is sourced from public information and vendor websites. It may not always be up-to-date — verify pricing and features directly with the vendor before purchasing.Report inaccuracy

Frequently Asked Questions

Which is better, Insider or Apollo.io?

Both are strong options. Insider has a rating of 0.0/5 (0 reviews), while Apollo.io has a rating of 0.0/5 (0 reviews). The best choice depends on your specific use case, budget, and workflow requirements.

Is Insider cheaper than Apollo.io?

Insider starts at free (enterprise model). Apollo.io starts at free (freemium model) with a free trial. Use the Cost Calculator above for a detailed estimate.

What are the main differences between Insider and Apollo.io?

Insider — "Be unstoppable in customer engagement across every channel with AI.". Apollo.io — "The AI sales platform for smarter, faster revenue growth". Key differences include their pricing models, platform support, integrations, and technical capabilities. See the Feature Comparison table above for a complete side-by-side breakdown.

Can I use Insider and Apollo.io together?

Explore Alternatives

Insider Alternatives

Tools similar to Insider

Apollo.io Alternatives

Tools similar to Apollo.io

Compare More AI Tools

Use our comparison tool to compare up to 5 AI tools side-by-side with AI-powered recommendations.