Does Insider or Hotjar AI have a free plan?

Insider is a paid tool. Hotjar AI is available for free with a free trial. Always verify current pricing directly with the vendor.

Insider vs Hotjar AI

Q: Can I use Insider and Hotjar AI together?

Yes, many teams use both tools together for different purposes. Use the Stack Builder section above to combine Insider and Hotjar AI with other tools and save your AI toolkit.

Comprehensive side-by-side comparison — features, pricing, performance, and more.

Updated May 2026

Insider

Be unstoppable in customer engagement across every channel with AI.

0.0(0)

ENTERPRISE

90% data quality

Hotjar AI

Hotjar (Contentsquare)

Understand user behavior and optimize digital experiences with AI-powered insights.

0.0(0)

FREEMIUM

94% data quality

Trust & Reliability

Insider

Users:1K-10K

Customers (per vendor):Vodafone, Clarins, Adidas +2

GDPR

SOC 2

Overall Winner: Hotjar AI

7.8/10 vs Insider at 6.2/10

Leads in:

Integrations

Customizability

Ease of Use

AI Comparison Summary

Insider

6.2

avg score

Hotjar AI

7.8

avg score

Hotjar AI leads overall — particularly in Value for Money and Customizability and 1 more.

Based on 6 dimensions

How scores are calculated

Overall Winner

Hotjar AI

7.8 / 10

Insider

Best For

Orchestrating customer journeys across multiple channels

Personalizing customer experiences with AI

Unifying customer data for sharper segmentation

Automating marketing campaigns with predictive insights

Not Ideal For

Small businesses or startups with limited marketing budgets

Users seeking a simple, single-channel marketing tool

Individuals or solo entrepreneurs needing basic analytics

Hotjar AI

Best For

Optimizing website and app user experiences

Identifying user friction points and drop-offs

Collecting and analyzing user feedback

Prioritizing product improvements based on impact

Not Ideal For

Users needing deep, raw data analysis without visual context

Teams requiring extensive custom development or highly specialized analytics beyond user behavior

Businesses with extremely low website traffic that don't need advanced analytics

* Verdict is based on our algorithmic scoring of publicly available data. Learn about our methodology

Insider is best for

🤖Automation & Agents9.0📊Data & Analytics7.0✍️Writing & Content6.0

Hotjar AI is best for

💻Coding & Dev7.0🎨Image & Design7.0📊Data & Analytics7.0

Filter by your use case:

Pros & Cons

Insider

Pros

Comprehensive AI-native platform with Agentic, Generative, and Predictive AI
Unmatched channel breadth for engaging customers everywhere
Unified customer data platform (CDP) for a 360-degree view
Accelerates time to value with rapid onboarding and migration support
Recognized as a leader by Gartner, Forrester, and IDC
Offers interactive platform tours and template libraries

Cons

Pricing information is not publicly available, requiring a demo request
May have a learning curve due to its extensive feature set
Primarily targets enterprise-level businesses, potentially complex for smaller teams
No explicit mention of offline mode for mobile applications

Hotjar AI

Pros

Free plan available with 200k monthly sessions and basic features
AI-powered insights (Sense AI) for automated summaries and issue identification
Comprehensive suite of tools including heatmaps, session replays, funnels, and surveys
Strong focus on privacy and compliance (GDPR, CCPA, ISO certified)
Extensive integrations with 115+ marketing, analytics, and collaboration tools
Easy to set up with no credit card required for free trial

Cons

Free plan has limited data access (1 month) and project allowance (1 project)
Advanced features like multi-session replay summaries and revenue tracking are only available in higher-tier plans
Pricing for higher tiers (Pro, Enterprise) requires contacting sales, lacking transparency
Session replay access is limited to 2-3 months in Growth/Pro plans, not unlimited
Monthly session and response limits apply, stopping data collection once reached

Weighted Score — Adjust What Matters to You

Pick a profile or drag sliders — scores and radar update instantly on the right.

Quick profiles:

Ease of Use5

Output Quality5

Value for Money5

Customizability5

Support & Ecosystem5

Integration Power5

Dimension Comparison

Insider

6.2

/ 10

Hotjar AI

7.8

/ 10

Clear winner

Dimension Breakdown

Ease of Use

How easy it is to get started and use daily

Insider

6.0

Hotjar AI

7.0▲ +1.0

Output Quality

Quality and accuracy of generated results

Insider

8.0

Hotjar AI

8.0

Value for Money

Cost vs. features and output quality

Insider

5.0

Hotjar AI

7.0▲ +2.0

Customizability

Calculated

Ability to tailor to specific needs

Insider

5.0

Hotjar AI

8.0▲ +3.0

Support & Ecosystem

Documentation, community, and support quality

Insider

7.0

Hotjar AI

7.0

Integration Power

Calculated

Ability to connect with other tools and workflows

Insider

6.0

Hotjar AI

10.0▲ +4.0

Calculated = derived from verified integration count and API/open-source signals. AI = LLM-assessed from public website content. Methodology

Data is sourced from public information and vendor websites. It may not always be up-to-date — verify pricing and features directly with the vendor before purchasing.Report inaccuracy

Frequently Asked Questions

Which is better, Insider or Hotjar AI?

Both are strong options. Insider has a rating of 0.0/5 (0 reviews), while Hotjar AI has a rating of 0.0/5 (0 reviews). The best choice depends on your specific use case, budget, and workflow requirements.

Is Insider cheaper than Hotjar AI?

Insider starts at free (enterprise model). Hotjar AI starts at free (freemium model) with a free trial. Use the Cost Calculator above for a detailed estimate.

What are the main differences between Insider and Hotjar AI?

Insider — "Be unstoppable in customer engagement across every channel with AI.". Hotjar AI — "Understand user behavior and optimize digital experiences with AI-powered insights.". Key differences include their pricing models, platform support, integrations, and technical capabilities. See the Feature Comparison table above for a complete side-by-side breakdown.

Can I use Insider and Hotjar AI together?

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