Omnisend

Omnisend

Verified
AI-Enhanced
Easiest to use

Email & SMS marketing for ecommerce

GDPR
EU AI Act: Limited
Public status page
Global
Public API
+2
Last updated: Oct 30, 2026
Freemium
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omnisend.com

Quick Answer

AI

Omnisend is an omnichannel marketing automation tool for ecommerce businesses. It integrates with Shopify, BigCommerce, WooCommerce, and other platforms, and offers features like AI-powered subject line generation. Best for growing and medium-sized businesses migrating from other platforms. Freemium pricing.

About OmnisendAI

Omnisend is an email and SMS marketing platform for ecommerce brands that helps reach, convert, and re-engage customers. It offers AI-powered content generation, audience segmentation, and automated workflows across multiple channels. Omnisend provides big-platform features at a smaller bill, with free migration services.

What Makes It UniqueAI

Omnisend offers free 5-day migration services for ecommerce brands switching from other platforms like Klaviyo or Mailchimp, moving flows, lists, and templates at no extra charge. It also provides 24/7 live chat and email support for all plans, including the free tier.

AI-extracted from public sources. May contain errors. Methodology · Report an error

Decision Intelligence

Best For

AI
Ecommerce brands looking for email and SMS marketing automation
Growing and medium-sized businesses focused on email marketing
High-volume senders needing advanced SMS capabilities
Businesses migrating from Klaviyo or Mailchimp seeking cost savings
Pricing Overview

Type

Freemium

Free Trial

No

Credit Card

Not Required

Free Plan

Yes

Dimension Scores

· 5.8 avg

How good it is, across universal quality axes

Ease of Use6/10
Customization6/10
Support6/10
Integration7/10
Compliance & Data Protection5/10
Performance5/10
AI-scored from up to 37 public sources, reviewed by a person·High confidenceHow we score

Task Scores

· 8.0 avg

What it can do, per category it works in · showing 8 of 9 tasks scoring 5+

Follow Up Sequences9/10
Newsletter Creation9/10
Personalization9/10
Subject Line Optimization9/10
Scheduling Automation9/10
Email Drafting8/10
Template Management8/10
Analytics Tracking8/10

Scores are AI-estimated from publicly available data — not an independent test or a verified user rating. How we rank →

Capabilities
Writing
Automation
Data Analysis
Prompt Optimization
Scheduling
Categories
Email Communication
Data Analytics
Customer Support
Marketing General
LimitationsAI
  • -SMS/MMS is available for US & Canada recipients only for MMS, while SMS is global
  • -Free plan is limited to 500 emails/month and 250 contacts
  • -Standard plan is limited to 6,000 emails/month and 500 contacts
  • -Account expert support is only free for customers paying at least $400 per month
Fit Score

Complexity

Intermediate

Company Size

Small
Medium
Enterprise

Target Team Size

Small Team
Large Team

Target Skill Level

Beginner
Intermediate
Technical Specifications
SDK Available (unknown)
MCP Compatible (unknown)
Team Features
Webhook Support
Has Demo
Function Calling (unknown)
Sandbox Mode (unknown)
Audit Logs
No Signup
Works Offline (unknown)
Requires Host App
Framework
MCP Server
Inference API
MCP transport:
Streamable HTTP
Authentication
OAuth
Google
Developer Access
Webhooks→ Docs
Deployment:
Cloud
Compliance, Privacy & Trust
GDPR: Stated by vendor
DPA
SOC 2: No info available
HIPAA: No info available
Privacy & data handling
Trains on user data: Unknown
Data retention: Until Deleted
PII handling: Allowed
Data deletion: Upon Request
Copyright policy: User Owns Output
Human review:
Recommended

Compliance audit trail

3 events
  1. GDPR

    Privacy Policy Updated

    1yr ago · 2025-09-22 · source

  2. GDPR

    Privacy Policy Updated

    1yr ago · 2025-06-30 · source

  3. GDPR

    Data Processing Agreement Updated

    1yr ago · 2025-01-22 · source

The Model(s) Behind It

Model details — extracted from public vendor sources by our pipeline (AI extraction plus a source check) or admin-entered. Shown as claimed by the vendor; not independently audited by Intelloro.

Training Data Provenance
Not disclosed
Relevant to EU AI Act Art. 53 / Annex XI (GPAI)
Integrations & Connections
11 connections
O
E
+7
EngageBay
EngageBay

AI-powered CRM software for small businesses to automate marketing, sales, and support.

SH
ShopifyNative

Ecommerce platform integration

SH
Shopify PlusNative

Enterprise ecommerce platform integration

BI
BigCommerceNative

Ecommerce platform integration

WO
WordPressPlugin

CMS and ecommerce platform integration

WO
WooCommercePlugin

Ecommerce plugin for WordPress

WI
WixNative

Website builder and ecommerce platform integration

SH
ShoplazzaNative

Ecommerce platform integration

Auto-updated

Video

Trust Score

100/100

Excellent

Based on 11 data signals

Confidence: High

Reflects publicly available data, not an independent audit

Compliance & Verified38/38
VerifiedYes
GDPRYes
EU AI ActYes
Human ReviewYes
Operational25/25
Status PageYes
Reliability10/10
Uptime (measured)100.00%
Market Proof10/10
Notable CustomersSalomon Japan, Creality, INGLOT Canada
Company17/17
Company ListedYes
Team Size250+
User Base100K-1M
FundingBootstrapped
Health—

Not yet checked

AI-Assisted Data

Some details are AI-generated estimates — verify with the vendor.

AI-generated estimate: Best For, Description, Limitations, Quick Answer, What Makes Unique

How we source data

AI Governance & Regulatory Disclosures

Legally-sensitive fields — extracted from public vendor sources by our pipeline (AI extraction plus a source check) or admin-entered. Shown as claimed by the vendor; not independently audited by Intelloro.

EU AI Act Risk Tier
Limited (Article 50 transparency)

Switching & Migration

Migration Difficulty
Easy to Switch
Support:
Email
Live Chat
Help Center
Standard
Quick Stats
PlatformsWeb, API
Integrations10
User Base100K-1M
Launched2014
Setup TimeInstant
VerifiedOct 2026
Company & Links
CompanyOmnisend
Founded2014
Based inLithuania
FundingBootstrapped · $2M
DocumentationChangelog
All Features
AI-powered forms and content generation
Email and SMS campaigns
Automated workflows for abandoned carts and post-purchase
Audience segmentation by behavior and purchase history
Web push notifications
Real-time sales and performance reports
Drag-and-drop email builder
Custom domain signature (SPF/DKIM)
Pricing Plans
Free
Free
  • 500 emails/month
  • 250 contacts
  • 500 web push notifications/month
  • Email campaigns
  • SMS/MMS
  • Web push notifications
  • Standard
    Custom/month
  • 6,000 emails/month
  • 500 contacts
  • Unlimited web push notifications
  • Email campaigns
  • SMS/MMS
  • Web push notifications
  • Agent Pro
    Custom/month
  • Unlimited emails/month
  • 2,500 contacts
  • Unlimited web push notifications
  • Email campaigns
  • SMS/MMS
  • Web push notifications
  • Custom
    Custom
  • Unlimited emails/month
  • Custom number of contacts
  • Unlimited web push notifications
  • SMS at custom volume rates
  • Free migration
  • 24/7 support
  • Pricing verified from the vendor pricing page.

    User Reviews

    No reviews yet. Be the first to review!

    Who It's For
    3 roles
    Market Research Analysts and Marketing SpecialistsMarketing ManagersPublic Relations Specialists
    Platform, Content & Languages
    3 content types
    EmailTextSocial Media+4 more

    Output Languages

    Danish
    Dutch
    English
    Estonian
    Finnish
    French
    German
    Italian
    Latvian
    Lithuanian
    Norwegian
    Polish
    Portuguese
    Slovenian
    Spanish
    Swedish

    Content Types

    Email
    Text
    Social Media

    Publishes to

    Facebook
    Instagram
    X
    YouTube

    Accepts

    Text
    URL

    Produces

    Text
    URL

    Frequently Asked Questions

    What can Omnisend do?

    Omnisend can: AI-powered forms and content generation, Email and SMS campaigns, Automated workflows for abandoned carts and post-purchase, Audience segmentation by behavior and purchase history. Best for: Ecommerce brands looking for email and SMS marketing automation.

    How much does Omnisend cost?

    Omnisend offers a free plan.

    Is Omnisend free?

    Omnisend offers a free plan with limited features. Paid upgrades are available for advanced usage.

    What makes Omnisend unique?

    Omnisend offers free 5-day migration services for ecommerce brands switching from other platforms like Klaviyo or Mailchimp, moving flows, lists, and templates at no extra charge. It also provides 24/7 live chat and email support for all plans, including the free tier.

    Does Omnisend have an API?

    Yes, Omnisend offers a public API for developers to integrate its capabilities into custom applications and workflows.

    What platforms does Omnisend support?

    Omnisend is available on web and API.

    Who is Omnisend for?

    Omnisend is designed for Ecommerce brands looking for email and SMS marketing automation; Growing and medium-sized businesses focused on email marketing; High-volume senders needing advanced SMS capabilities.