Semrush is a unified intelligence platform for digital brand visibility, offering tools for SEO, AI search optimization, content marketing, social media management, and advertising. It helps marketers analyze competitors, find keywords, audit websites, and create high-performing content.

How much does Semrush cost?

Semrush offers several plans, including Pro at $117.33/month, Guru at $208.33/month, and Business at $416.66/month, all when billed annually. Enterprise plans are custom-priced. Add-ons for additional users or reports are also available.

Semrush can help you with keyword research, competitor analysis, technical SEO audits, backlink building, content creation and optimization, local SEO, social media management, and paid advertising campaign analysis. It also tracks AI search visibility and helps optimize for LLM citations.

Can I use Semrush for free?

Yes, Semrush offers a free 7-day trial for its marketing toolkits, allowing you to explore many features. There are also several free tools available without a subscription, such as the AI Visibility Checker and Website Traffic Checker.

Does Semrush have an API?

Yes, Semrush provides an API that allows developers to pull valuable data on competitors’ digital marketing activities without using the predefined Semrush user interface, enabling automation and custom integrations.

Launching soon — get early access:

/

AI Tools

/

Semrush

Comprehensive SEO suite

AI-powered marketing

Enterprise-ready

Free trial available

Extensive data

Be found everywhere search happens across digital channels.

Last updated: May 30, 2026

FREEMIUM

Visit Site

Quick Answer

Semrush is a leading digital marketing platform that provides tools for SEO, AI visibility, content, social media, and advertising. It helps users analyze competitors, optimize content for search engines and AI, manage social media, and improve paid campaigns. Best for marketers, agencies, and businesses looking to enhance their online presence and outrank competitors. A free trial is available, with paid plans starting from $117.33/month when billed annually.

About Semrush

Semrush is a comprehensive digital marketing platform for businesses and agencies to enhance online visibility. It offers tools for SEO, AI search visibility, content marketing, social media management, and advertising. With extensive data and AI-powered insights, Semrush helps users outrank competitors and grow their brand across various digital channels. Free trial available.

What Makes It Unique

Semrush unifies traditional SEO authority with AI visibility in one platform, built on 17 years of search intelligence and the market's leading prompt database for AI search optimization.

AI-extracted from public sources. May contain errors. ·

semrush.com

Are you Semrush? Claim listing

Use Cases & Target Users

Use Cases

SEO

Content Creation

Social Media Management

Advertising

Best For

Improving organic search rankings for websites

Analyzing competitor digital marketing strategies

Optimizing content for SEO and AI search

Managing and scheduling social media posts

Generating leads through paid advertising campaigns

Company Size

SOLO

SMALL

MEDIUM

ENTERPRISE

Fit Score

Complexity

Intermediate

Target Team Size

INDIVIDUAL

SMALL_TEAM

LARGE_TEAM

Target Skill Level

INTERMEDIATE

EXPERT

Key Features

AI Search Visibility Tracking

Keyword Research Tools

Competitor Backlink Analysis

Technical SEO Site Audits

AI-powered Content Optimization

Local SEO & Google Business Profile Management

Technical Specifications

API Available

SDK Available

MCP Compatible

Open Source

Team Features

SSO/Enterprise

Webhook Support

Has Demo

Function Calling

Browser Extension

Sandbox Mode

Audit Logs

Free Plan

No Signup

Works Offline

Requires Host App

Framework

MCP Server

IDE Plugin

Inference API

SCIM Provisioning

Developer Access

API

ENTERPRISE

Deployment:

CLOUD

Compliance, Privacy & Trust

GDPR (as claimed): Yes

SOC 2 (as claimed): No

HIPAA (as claimed): No

Trains on user data: No

Pros

+Comprehensive suite of over 55 digital marketing tools
+Extensive database of 27 billion keywords and 43 trillion backlinks
+AI-powered insights for SEO, content, and advertising
+Unified platform for managing multiple marketing channels
+Offers a 7-day free trial for most toolkits
+Supports multi-location and device data for position tracking

Limitations

-Higher-tier plans can be expensive for small businesses
-Learning curve for new users due to the breadth of features
-Some advanced features and integrations require add-ons
-Free trial is limited to 7 days, requiring subscription for continued use

Decision Intelligence

Best For

Improving organic search rankings for websites

Analyzing competitor digital marketing strategies

Optimizing content for SEO and AI search

Managing and scheduling social media posts

Generating leads through paid advertising campaigns

Not Ideal For

Users seeking a completely free, full-featured marketing suite

Individuals or businesses with very limited marketing budgets

Those who only need a single, niche marketing tool without broader integration

Users without a basic understanding of digital marketing concepts

Frequently Asked Questions

Your Actions

Dimension Scores

Ease of Use6/10

Output Quality9/10

Value for Money7/10

Customization5/10

Support8/10

Integration7/10

Task Scores

Keyword Research

9

Content Optimization

9

Rank Tracking

9

Backlink Analysis

9

Site Audit

9

Competitor Seo Analysis

9

Content Suggestions

9

Technical Seo

9

Trust Score

40/100

Limited Data

Based on 5 data signals

Reflects publicly available data, not an independent audit

Social Proof10/40

Customers (per vendor website)Shopify, Decathlon, Booking.com +7

Company Strength25/25

Team Size1001-5000

Funding$180M

Company ListedSemrush

Compliance5/15

GDPR (as claimed)Yes

Switching & Migration

Migration Difficulty

Moderate Effort

Data portable as:

PDF

API

Email, Knowledge Base, Academy

API Access

Quick Stats

CategorySEO

PlatformsWEB, API

Integrations7+

LaunchedJan 2008

Setup Time5 min

AddedMar 2026

Company & Links

CompanySemrush

Documentation

LinkedIn Twitter/X YouTube

Also great for WritingSee all

Grammarly

Work with an AI partner that helps turn your

0.0

Writer

The enterprise AI platform for agentic work a

0.0

Writesonic

Dominate AI and Google search with AI-powered

0.0

Anyword

Generate high-performing content with AI, bac

0.0

AI Tools

AI Tools

Semrush

Quick Answer

Decision Intelligence

Best For

Not Ideal For

Frequently Asked Questions

What is Semrush?

How much does Semrush cost?

What can Semrush do?

Can I use Semrush for free?

Does Semrush have an API?

Dimension Scores

Task Scores

Trust Score

Switching & Migration