Best Semrush Alternatives in 2026
Compare 8+ alternatives to Semrush. Find the perfect SEO tool for your needs.
Semrush
Be found everywhere search happens across digital channels.
$117.33/mo
FREEMIUM
8 Alternatives to Semrush
What matters most to you?
Filter by Capabilities (all)
#1 Pick
Frase
SEO
73%
Quality Score
#2 Pick
Klaviyo AI
Marketing
73%
Quality Score
#3 Pick
ManyChat
Marketing
72%
Quality Score
Surfer SEO
SEO
68%
Quality Score
Smartly
Advertising
67%
Quality Score
Brand24
Social Listening
65%
Quality Score
Insider
Customer Engagement
62%
Quality Score
* Quality Scores are based on 6 dimensions (ease of use, output quality, value, customizability, support, integrations) from public data. How we score →
Frequently Asked Questions
What are the best alternatives to Semrush?
The best alternatives depend on your specific needs. For SEO, there are several strong options with different strengths. Consider factors like pricing, features, and your specific use case when choosing.
Is there a free alternative to Semrush?
Yes, there are several free alternatives available. Many tools offer generous free tiers or trial periods. Look for options marked as "Free" or "Freemium" in our list to find tools that won't cost you anything to get started.
What's cheaper than Semrush?
Several alternatives offer lower pricing than Semrush's $117.33/month. Use the "Cheaper" filter to see all options below this price point. Consider what features you actually need to find the best value.
Which Semrush alternative has the best reviews?
User reviews vary based on use case and expectations. Use the "Higher Rated" filter to see alternatives with better overall ratings. Remember to read recent reviews that match your intended use case.
Can I switch from Semrush to another tool easily?
Switching difficulty varies by tool. Many alternatives offer migration guides or import features. Before committing, try free trials to ensure the new tool meets your needs. Consider data portability and learning curve when making your decision.