Best Braze Alternatives in 2026
Compare 12 alternatives to Braze. Find the perfect Marketing & SEO tool for your needs.
Braze
Create customer experiences people actually want by bringing your data and messaging channels into one AI platform built for outcomes, not just output.
Paid
12 Alternatives to Braze
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#1 Pick
ActiveCampaign
Marketing & SEO
80%
Quality Score
#2 Pick
HubSpot
Marketing & SEO
75%
Quality Score
#3 Pick
Insider
Marketing & SEO
70%
Quality Score
Writesonic
Marketing & SEO
70%
Quality Score
Klaviyo AI
Marketing & SEO
70%
Quality Score
Hotjar AI
Marketing & SEO
70%
Quality Score
Profound AI
Marketing & SEO
70%
Quality Score
Semrush
Marketing & SEO
70%
Quality Score
Birdeye
Marketing & SEO
68%
Quality Score
Salesforce Marketing Cloud
Marketing & SEO
68%
Quality Score
Mailchimp
Marketing & SEO
68%
Quality Score
* Quality Scores are based on 6 dimensions for tools, 7 for agents (ease of use, customizability, support, integrations, compliance & data protection, performance + agent planning) from public data. How we score →
Frequently Asked Questions
What are the best alternatives to Braze?
Based on our quality scores, the top tool alternatives to Braze in Marketing & SEO are ActiveCampaign, HubSpot, Insider. We list 12 in total, ranked by weighted quality score across ease of use, customizability, support and integrations.
Is there a free alternative to Braze?
Yes. Among the alternatives listed here, HubSpot, Klaviyo AI, Hotjar AI, Semrush have a free plan.
Which Braze alternative is best for my team?
ActiveCampaign: Mid-market marketing teams seeking to automate customer journeys. HubSpot: Small businesses and startups looking for an all-in-one platform to acquire and retain customers. Insider: Enterprise marketing teams seeking to unify customer data and automate cross-channel campaigns.
Which Braze alternatives have an API?
ActiveCampaign, HubSpot, Insider, Writesonic, Klaviyo AI offer API access (public or on an enterprise plan), according to their listed developer details.